Brand stationery
Crisp and minimal: Business cards and stationery for a sustainable jewellery brand
Brand stationery
Emily Lisbeth Jewellery is a sustainable jewellery brand run by Emily Fletcher. Known for her eco-conscious approach, Emily uses only recycled silver and gold, along with responsibly sourced gemstones in her jewellery.
The brief
After years of using a high street printer for her business cards, Emily decided it was time to invest in quality stationery that would elevate her brand. She approached me to create business cards that would echo the contemporary style of her jewellery and the eco-conscious values at the heart of her brand.
The results
The final business cards are a perfect example of how less is always more – crisp black text on soft cotton paper, with a subtle blind debossing of Emily’s logo mark on the reverse of the card.
To reflect Emily’s eco-conscious values her business cards were printed on a tree-free cotton paper made from textile industry by-product. Later additions, including jewellery care cards and presentation cards, were printed on the same sustainable paper stock, and her thank you cards were printed on plantable seed paper.
To learn more about Emily and her work you can read our recent chat over on the blog.
The stationery
Business cards
Product care cards
Thank you cards
Presentation cards
The printing
Blind debossing
Letterpress ink
Tree-free cotton paper
Plantable wildflower seed paper
I saw Sarah recommended on instagram and fell in love with the letterpress style. Working with Sarah was so easy! At our initial meeting I gave a brief of what I was after and got some beautiful proofs. They were all so good it was hard to decide, and after a few tweaks they were ready. I’d absolutely recommend working with Sarah and Maude!
Emily, Emily Lisbeth Jewellery
Feeling inspired?